Live Campaign

Should you pay promotions for a failing campaign?

What should you do when your campaign is not getting the funding needed? Should you pay promotions like ads and backers email lists? How do you work with the crowdfunding platforms’ algorithm? Here is a reality check on why some of the paid options and other promotion tools won’t work if your campaign is not …

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How to avoid the mid-campaign drop: the Crowdfunding Valley of Death

Anyone who’s ever done a crowdfunding campaign knows that there are better days than others. Everyone has experienced a mid-campaign drop in backers. We call this the Valley of Death, and it’s inescapable. In fact, it’s normal. If you do a quick online search or go into crowdfunding forums, you’ll notice that people struggle with …

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What is the perfect launch date and time?

Time time time. Timing it’s crucial to succeed at anything. Projects, business, relationships. But when it comes to crowdfunding, and the moment to decide when to set your campaign live arrives, how do you know when is the perfect launch date and time? Time plays a HUGE role in everyone’s lives. That means it’s kind …

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