Gino is a personal air sanitizer. The team behind Gino rallied their connections and supporters to raise $69,093 for their idea. In this episode, I sit down with Caleb Storkey to talk about how a B2B business can use crowdfunding to break into B2C, quickly pivoting when things go wrong, methods to build an engaged …
The Launch Plan To Raise $69,093 For Gino, The Personal Air Sanitiser Read More »
Lounge Wagon is an all-terrain utility wagon. They quickly reached their goal and ended up raising $103,724 for their second campaign. In this episode, I had the opportunity to chat with Phil Kelly who is a second-time Kickstarter creator. We sit down to discuss using crowdfunding as a way to test the market, the iterative …
Testing For Market Acceptance And Raising $103,724 For Lounge Wagon Read More »
You did it! You successfully reached your crowdfunding goal. As you already know, this is no easy feat. While you may think now is the time to put things in cruise control, it couldn’t be more opposite. In fact, campaign creators are one group who certainly don’t subscribe to a “business-as-usual” experience. And that’s because …
The rise of Kickstarter and similar crowdfunding platforms in the last 15 years dramatically lowered barriers to entry for creative people looking to start a business. If you were working on something interesting, odds were good that you could find a dedicated audience to help you bring your ideas to life. Now, you have to …
10 Things To Look At When Evaluating Kickstarter Fulfillment Services Read More »
Wondering if there are any companies that started with crowdfunding? Success on Kickstarter and Indiegogo has built entire companies, fueled business growth, and propelled million dollar revenue streams and billion-dollar acquisitions. However, these crowdfunding success stories are rarely talked about. This is evident in my conversations (almost daily), where people still wonder if crowdfunding is …
9 Tech Brands You Didn’t Know Started With Crowdfunding Read More »