If you’ve ever done crowdfunding for a project you may know what we talk about when we say the “crowdfunding valley of death.” For those of you who are in the pre-launch or in the middle of your crowdfunding- you will, inevitably, experience this “valley of death.” It’s inescapable and so very normal! There is …
Here’s why you need to create a great product video for your crowdfunding campaign. They’re 20% more likely to succeed!! Insane, right? Creating a video that will evoke the message of your company and highlight the benefits of your product can be daunting. Don’t worry. I’ve got the 5 steps broken down so you can …
Once you’ve acquired a decent-sized email list, it’s time to create an email campaign that will have your potential backers ready for launch day! There’s a little known 30% Rule that applies to all crowdfunding campaigns. In short, you need your campaign to be 30% funded within the first 24hrs to reach your goal… Let’s …
The following is an excerpt from Mark Pecota’s new book, CROWDFUNDED. Mark Pecota is the CEO & co-founder of LaunchBoom — a global crowdfunding agency who is a Certified Expert by both Indiegogo & Kickstarter. With your website set up to collect emails, it’s time for the fun to begin. Now you can start driving …
How To Build Your Pre-Launch Community Using Facebook Ads Read More »
Many people I talk to are curious about the prospect of using crowdfunding to scale their startup, but aren’t entirely sure how it can fit in with their current business plan. They already have a business with a few product SKUs. They already have an online store. Heck, some even already have a retail footprint. …
Crowdfunding For Startups: Using Kickstarter And Indiegogo To Grow Read More »