lead generation

Pre-Launch 101: Creating a List of Super Engaged Backers Before You Launch

The number one myth for crowdfunding is that if you launch on crowdfunding, people will immediately come to your campaign and you will get millions of dollars. Again, that’s a myth. In truth, crowdfunding platforms are multipliers: they build on the work you’ve put in and the crowd you’ve built for yourself. You can’t expect …

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Landing Pages: The Golden Ticket To Capturing Leads

One campaign I worked with successfully funded their $25,000 Kickstarter goal in only 10 minutes. Think about that for a second. Only 10 minutes to raise $25,000. They ended up raising $189,513 at the end of their 30-day campaign. Today, we’re going to reverse engineer how campaigns like this did the preparation beforehand to raise …

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Is My Crowdfunding Campaign Ready To Launch?

It’s important to understand if your campaign is ready to launch. Many campaigns launch with the “If you build it, they will come” mentality. Sad to say, but it’s an incredibly detrimental one. Knowing when to launch is one of the biggest campaign questions. It has massive implications for your entire campaign’s eventual fundraising. Should …

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