No one wakes up in the morning and says: Yes! Market research day! It’s probably not a topic that makes you super excited. And that’s normal. You’re not alone. But it’s so important to not overlook it. Market research is probably THE most important aspect of a product launch. Why is it so important? Because …
I’ve found that there are 4 factors to take into account for a launch. 1. What time are people checking emails? I’d also recommend launching projects bright and early in the morning, around 6am PT/ 9am ET. Why? As you know, email lead generation is huge for Day One success of a campaign. By launching …
The Best Day (And Time) To Launch A Crowdfunding Campaign Read More »
Some people claim that the best way to create effective crowdfunding rewards is to find the all-time best-selling reward prices and copy them. I say screw historical statistics from Kickstarter or Indiegogo. Let’s go through an example. Here are two charts: 1. Top 10 Best Selling Reward Prices in Design & Average Reward Price: 2. …
How To Create The Most Effective Crowdfunding Rewards Read More »